• Nissan unveiled Frontier Tarmac concept at 2024 SEMA show
• Concept developed with Chris Forsberg and features prototype Nismo parts
• Supercharger lifts output of Frontier 3.8-liter V-6 to 440 hp

Nissan teamed up with professional drifter Chris Forsberg to build a wild Frontier street truck concept for the 2024 SEMA show, which is currently running in Las Vegas.

The concept, dubbed the Frontier Tarmac, was unveiled on Tuesday together with the previously revealed Frontier Project Trailgater, a pickup truck designed for tailgating in locations only an off-road vehicle can reach.

The Frontier Tarmac, as the name suggests, is very much for on-road performance. It’s based on a 2025 Frontier PRO-X that’s been dropped to hug the road, and given a performance injection by way of a supercharger upgrade for the stock 3.8-liter V-6. There’s also a prototype Nismo carbon-fiber cold air intake and a Nismo exhaust system, and together all these features help lift output to 440 hp from the stock 310 hp.

Pumped fenders made from carbon fiber were added front and rear, and housed within are 20-inch Nismo wheels wrapped in Yokohama Advan tires that measure a chunky 275/40 at the front and 315/35 at the rear. The brakes were also upgraded to handle the extra power, with the designers adding two-piece floating and slotted rotors.

Nissan Frontier Tarmac concept

The suspension is a prototype Nismo design with adjustable coilovers and remote reservoirs. In its lowest setting, the suspension drops the ride height by six inches compared to the stock truck.

While the Frontier Tarmac isn’t bound for production, the concept serves as an exploration for some performance parts that may be offered by Nissan in the near future, according to Nissan.

Nissan Frontier Tarmac concept

In a statement, Nissan motorsports executive Kevin Lutz said the automaker is looking at how to appeal to customers looking to modify their Frontiers for street performance, and the Frontier Tarmac is a taste of what’s possible.

“The floor at SEMA used to be filled with low-slung, high-performance midsize trucks, so it’s easy to imagine a return of that trend,” he said. “Owners of trucks like Frontier frequently love to customize their vehicles, so we’re considering how we can best serve their needs beyond off-road parts.”